Upfront Cosmetics Enlightening Shampoo Bar: Our Top-Selling Purple Shampoo

Looking for the best purple shampoo to tame brassiness in your blonde hair? Look no further than Upfront Cosmetics Enlightening Shampoo Bar! Our top-selling shampoo bar is not only effective at reducing brassiness, but it's also better for the environment.

Eco-Friendly and Convenient

Ditch wasteful plastic bottles and switch to this compact, easy-to-use shampoo bar. Simply lather up and massage into your hair for clean, healthy locks. And pair it with our Upfront Cosmetics Enlightening Conditioner Bar for even more nourishment and brassiness reduction. With our convenient subscription service, you'll never run out of the best purple shampoo and conditioner for blonde hair.

Invigorating Citrus Scent

Not only will our purple shampoo bar leave your hair looking and feeling amazing, it also has an incredible citrus scent that will invigorate and refresh you every time you use it.

Upgrade Your Hair Care Routine

Experience the benefits of our Upfront Cosmetics Enlightening Shampoo Bar and see the difference it can make for your hair. Sign up now and get it delivered straight to your door.

View Full Purple Shampoo Bar Ingredients List

ALL UPFRONT SHAMPOO BARS ARE VEGAN AND LEAPING BUNNY CERTIFIED.

Zero Waste Self-Care

Upfront Cosmetics Enlightening Purple Shampoo Bar